Yapp Blog | Empowering app creation for events and groups. Blogging about event tech and mobile apps.

Featuring: The Yapp Interns

To help usher our stellar summer interns into the team, we asked them this week to give us their three favorite apps (besides Yapp) to share with the world. They each contributed their three faves here: Irvin, our tech intern, chose: WeChat: While this app delivers a great interface for sharing text and media, I think WeChat’s […]

Read Full Article

Yapp Blog | Empowering app creation for events and groups. Blogging about event tech and mobile apps.

AlleyWatch: Made in NY

“Being Made in NY means a responsibility to build and give back to the community so that we can grow stronger — a stronger network of technologists, investors and partners.” Our CEO Maria Seidman chats with AlleyWatch about where Yapp fits in to the Made in NY campaign. Read the full story here: http://bit.ly/1adZGQD From AlleyWatch.

Read Full Article

Yapp Blog | Empowering app creation for events and groups. Blogging about event tech and mobile apps.

Yapp Blog | Empowering app creation for events and groups. Blogging about event tech and mobile apps.

App Creation Explosion

This is a post by our CEO, Maria Seidman, based on a burst talk she gave at xconomy  mobile in NY I am not a technologist.  English was more my thing in college so that is why I’ll start with a quote from the playwright George Bernard Shaw who said that “life is not about […]

Read Full Article

Yapp Blog | Empowering app creation for events and groups. Blogging about event tech and mobile apps.

The Rage of the Viral Sign-Up Page

Yapp is launching soonish.  We’ve been talking and thinking a lot about pre-launch pages and beta invite code mechanics, and how other services have successful launched into the closed beta phase.   Some recent prominent launches (recent examples that come to mind are Google+ and Turntable.fm) require someone in your network to become a beta user […]

Read Full Article

Yapp Blog | Empowering app creation for events and groups. Blogging about event tech and mobile apps.

DIY

My four year old brought home a red rocket the other day that he made by himself.  All the pieces were given to him – he just had to put it together and paint it.  Yet he was so proud of that rocket, and preferred it over the $20+ toy rocket he had in his […]

Read Full Article

Yapp Blog | Empowering app creation for events and groups. Blogging about event tech and mobile apps.

How mobile should you be?

Today’s “service announcement” by Google http://dthin.gs/rFD515 that businesses need mobile websites brought me back to 1996.  Agencies were telling and selling companies they needed a web presence and the first self service platform, Geocities, launched.  It was the dawn of the web as marketing and today Google reminded companies that the dawn of mobile marketing for […]

Read Full Article

Yapp Blog | Empowering app creation for events and groups. Blogging about event tech and mobile apps.

Discovery

Like the millions of others out there (well, ~ 4M according to the reports), this weekend was devoted to setting up and playing with the iPhone 4S.  We’ll write a few blog posts about our discoveries here at Yapp, but today that’s what I want to focus on: discovery. While it’s not an explicit feature […]

Read Full Article

Yapp Blog | Empowering app creation for events and groups. Blogging about event tech and mobile apps.

The Book of Lean vs. The Book of Jobs

This weekend, besides atoning, I read two other “bibles.”  One, Eric Reis’ The Lean Startup. The other, all of the coverage on Steve Jobs that has formed into a cloud of memories, stories, and lessons learned — a sort of real time bible.  It got me to thinking about how diametrically opposed the two schools of thought […]

Read Full Article