Quick Summary

• Yapp explains hashflags and why branded hashtag icons became a notable social media trend.
• The post gives readers a quick look at how social platforms turn hashtags into interactive experiences.
• Readers interested in social media and digital marketing trends will benefit most from this explainer.

Hashflags, n;

A flag emoticon corresponding with a country’s hashtag, introduced in anticipation of the World Cup. A variation on Twitter’s popular ‘hashtags,’ hashflags are an added Easter egg for fans following the international football competition. Whatever country you want to follow, you simply type in a 3 letter hashtag (like #usa or #ita) into Twitter and it’ll show you that country’s flag. Continue reading →