“Recommended by an SCC board member, the Yapp App quickly became the easiest way to convey important information and updates about our event to our attendees for a fraction of the price.” – Latasha Archer, SCC Marketing Manager
About the 29th International Federation of Societies of Cosmetic Chemists (IFSCC) Congress
The Yapp app was used as SCC took on the opportunity to be the host society of the 29th IFSCC Congress. The Congress was a three-and-a-half day industry event, which gathered over 1,600 members of the global cosmetics community, who were interested in furthering their knowledge of cosmetic science. During the day, the Yapp app was a great informational tool, as it alerted attendees of start times, pick up locations, and speaker rooms. At night, it directed attendees to exciting social events, provided event credentials, announced award winners, and allowed everyone to share their best party moments.
Peek Inside the App
App Features Used
- Multi-track schedule for the conference agenda
- Schedule page for social events
- People pages for speaker bios, exhibitor listing and more
- Documents pages for floor plans
- Sponsors listing
- Information pages for an overview of the event
- News Feed for event updates and push notifications
- Push notifications and reminders about key updates
- My Schedule for personalized schedules for attendees
- Twitter feed
- Crowd Pics labeled as “Candid Camera” filled with photos from attendees
Explore the event app first-hand!
To download the app on a mobile device:
- Visit http://my.yapp.us/6JPYY3 on your iOS or Android device and follow the instructions on the page.
- You’ll be asked to install Yapp from the app store (if you don’t have it already).
- Open Yapp and tap “Download an existing Yapp” and your app will appear.
To view the app on desktop: Visit http://my.yapp.us/6JPYY3.
Why we love this app:
The best thing about the Congress app is that it provides attendees all of the information they need about the event right in the app. The 29th IFSCC Congress app had over 10,000 total views from close to 400 attendees with an average of 25+ visits per user. They used the event agenda heavily and followed news about the event that the app admin posted to the app. The IFSCC app featured two different agendas – 1 using Yapp’s Multi-Track schedule page to feature the sessions, and another using the regular Schedule page to feature social events. It’s evident that a lot of thought went into setting up the schedule pages in the app. And attendees, noticed – the agenda pages received a total of close to 5,000 views (50% of total)!
“People said that they loved the app and found it helpful. They were happy to see how easy it was to use and loved the amount of information we provided. People came up to me and thanked me personally.” – Latasha Archer, SCC Marketing Manager
Why SCC Loved Yapp
“Yapp offers a number of easy-to-use template pages to utilize in a way that best fits your organization. Thankfully, the Yapp App team continuously provided updates/additions that helped to enhance the app and provided a better event experience for our users. I would recommend this app to any event planner working on a fixed budget and interested in customizing the content they share with their event goers.” – Latasha Archer, SCC Marketing Manager
About Society of Cosmetic Chemists
Dedicated to the advancement of cosmetic science, the Society of Cosmetic Chemists (SCC) strives to increase and disseminate scientific information through meetings and publications. By promoting research in cosmetic science and industry, and by setting high ethical, professional and educational standards, the SCC reaches their goal of improving the qualifications of cosmetic scientists. Their mission is to further the interests and recognition of cosmetic scientists while maintaining the confidence of the public in the cosmetic and toiletries industry.
